Would you buy a big-ticket item online that you’d never actually seen in the flesh? A couch you’d never sat on? A lounge chair you’ve never, well, lounged in? I’m terribly indecisive as it is (and perhaps lack imagination… and/or general geometry skills), so the answer for me would almost certainly be no, but there must be a market for it if sites like 1st Dibs and One Kings Lane thrive. And now it appears some locals are getting in on the game.
Waveland & Clark (why it’s called that I have no idea—for you non-Chicago readers, those two streets intersect right by Wrigley Field) is selling sofas, tables, chairs, etc. direct from the factory to your doorstep. It sounds risky, but from what I can tell from their website, it’s contemporary furniture at fairly affordable prices.
Take this sofa, for instance:
The two Chicago guys behind Waveland & Clark (who have worked for furniture importers and are hopefully not at all like this) personally “test-drive” each item before it ships. How do I get one of those jobs?
Anyway, the real selling point in my mind: There’s a free return policy within 10 days of delivery. The company picks up any rejected item and refunds the purchase price and taxes. With standard ground delivery included in the price, there’s really not much risk involved. (Plus, I love that each furniture item is named after a Chicago street!)
So would you order, let’s say, a couch online? Or have you already? Did it go well or were you disappointed?